Privacy policy

We respect your privacy and are committed to protecting the personal information you provide when using the NOVELLE VOW website and services.

NOVELLE VOW LTD ("NOVELLE VOW", "we", "our", or "us") is a company registered in the United Kingdom and operates the website www.novellevow.com (the "Site").

We are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, place an order, create an account, contact us, or otherwise interact with our services.

By using our Site and services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect or Process

When we refer to "personal information", we mean information that identifies or can reasonably be linked to an individual. This does not include information that has been anonymised or aggregated so that it can no longer reasonably identify an individual.

  • Contact Information: Name, billing address, shipping address, email address, and phone number.
  • Payment Information: Payment and transaction information processed through third-party payment providers. We generally do not store complete payment card details on our own systems.
  • Account Information: Account details, login information, preferences, and settings when you create an account.
  • Order Information: Products purchased, order history, returns, exchanges, and customer service communications.
  • Device Information: IP address, browser type, device information, operating system, and network information.
  • Usage Information: Information about how you interact with our website, including pages viewed, browsing activity, and actions taken on the Site.

2. Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you when you create an account, place an order, subscribe to our newsletter, submit a contact form, or contact customer support.
  • Automatically through cookies and similar technologies when you browse or interact with our website.
  • From service providers and business partners that assist us with payment processing, shipping, analytics, customer support, and website operations.

3. How We Use Your Personal Information

  • To provide, operate, maintain, and improve our website and services.
  • To process payments, fulfil orders, arrange delivery, and manage returns or exchanges.
  • To communicate with you regarding orders, enquiries, and customer support requests.
  • To send marketing and promotional communications where permitted by applicable law and where you have provided consent or otherwise authorised us to do so.
  • To personalise your shopping experience and provide relevant product recommendations.
  • To detect, prevent, and investigate fraud, security issues, or unlawful activities.
  • To comply with applicable legal, regulatory, tax, and accounting obligations.

4. How We Disclose Personal Information

We may disclose personal information where reasonably necessary to operate our business, provide our services, process orders, or comply with applicable legal requirements.

  • Payment Providers: Payment processors and financial service providers that process transactions on our behalf.
  • Shipping and Fulfilment Providers: Service providers and delivery partners that assist with order preparation, fulfilment, shipping, and delivery.
  • Technology Providers: Providers that support website hosting, ecommerce functionality, analytics, security, communications, and other technical services.
  • Customer Support Providers: Service providers that assist us in responding to customer enquiries and providing customer service.
  • Professional Advisors and Authorities: Professional advisors, regulators, law enforcement, courts, or other authorities where disclosure is required or permitted by applicable law.

5. Shopify

Our online store is hosted and operated using Shopify's ecommerce platform. Shopify may process personal information on our behalf in connection with hosting, ecommerce functionality, payments, security, analytics, and related services.

For more information about how Shopify handles personal information, please review Shopify's Privacy Policy.

6. No Sale of Personal Information

We do not sell your personal information or contact details to third parties for monetary consideration.

We may share personal information with service providers where necessary to process orders, provide customer support, operate our website, improve our services, or comply with legal obligations.

7. Third-Party Websites and Services

Our website may contain links to third-party websites, applications, payment providers, social media platforms, or other services.

We are not responsible for the privacy practices, security, or content of third-party websites or services. We encourage you to review the privacy policies of those third parties before providing personal information.

8. Customer Content and Marketing Use

If you voluntarily provide reviews, photographs, testimonials, or other content to NOVELLE VOW, we may use this content to improve our services, display customer experiences, or showcase our jewellery.

Where required, we will obtain appropriate permission before using identifiable customer photographs, personal information, or submitted content for advertising or promotional purposes.

9. Children's Privacy

Our services are not intended for individuals under the age of 18.

We do not knowingly collect personal information from children. If you believe that a child has provided personal information to us, please contact us so that we can take appropriate steps to address the matter.

10. Security and Retention

We use reasonable administrative, technical, and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.

However, no method of transmission or storage over the internet is completely secure.

We retain personal information for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, provide our services, resolve disputes, maintain business records, and comply with applicable legal requirements.

11. Your Privacy Rights

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information, including:

  • The right to request access to personal information we hold about you.
  • The right to request correction of inaccurate or incomplete information.
  • The right to request deletion of personal information where applicable.
  • The right to object to or restrict certain processing where applicable.
  • The right to withdraw consent where processing is based on consent.
  • The right to opt out of certain marketing communications.

To exercise a privacy right or ask a question about how we handle your personal information, please contact us using the details provided below.

12. International Data Transfers

Because NOVELLE VOW operates an international online business, personal information may be processed or accessed in countries outside the country in which you are located.

This may occur where our service providers operate payment processing, ecommerce technology, analytics, customer support, order fulfilment, shipping, or other services.

Where required by applicable privacy laws, we take appropriate steps and use appropriate safeguards for international transfers of personal information.

Where applicable, these safeguards may include contractual protections, recognised transfer mechanisms, or other legally permitted safeguards.

13. Cookies and Tracking Technologies

We use cookies and similar technologies to provide essential website functionality, remember preferences, analyse website performance, understand website usage, and improve your shopping experience.

Depending on your location and applicable law, you may be able to manage certain cookie preferences through our website or your browser settings.

Disabling certain cookies may affect some website functionality.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, services, technology, or applicable legal requirements.

Any updates will be posted on this page together with a revised "Last Updated" date.

15. Contact Information

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Company: NOVELLE VOW LTD
Company Registration Number: 16907541
Registered Office: Suite 15260, 61 Bridge Street, Kington, United Kingdom, HR5 3DJ
Email: support@novellevow.com
Phone: +44 7599 697162

Last Updated: 6 September 2026